JOJO ABOT drops epic psychedelic gqom track “ALIME”
On the Radar cover star, singer, songwriter, producer and fashion icon Jojo Abot has just dropped her highly anticipated, brand new single Alime into the international territory from the city of Gold, Johannesburg
Expect the song wildly aesthetically driven, with a sonic prowess that only Jojo can pull off – some might even call it “jaw-dropping and highly inspired.”
The talented Jojo Abot, slowly but very surely building a name for herself globally, has shared stages with the likes of Lauryn Hill, Nas and Common and has been the first unsigned artist to perform for an audience of over a million people at the yearly Times Square New Year’s Eve celebration in NYC.
Most recently she has also been on the bill of the esteemed Afro Punk line up both in Brooklyn and Johannesburg, along with special presentations at the legendary Apollo, MOMA and King’s Theater to mention a few.
Exploring a sound Jojo Abot calls ‘psychedelic Gqom’ on Alime, the self-penned and produced track is what she personally describes as “a nod of appreciation for the spiritual trance that is South African Gqom, expressed by what a marriage between myself and this sound could create.”
“Alime which means ‘waist’ or ‘in the waist’ is a song designed to celebrate our colourful resilience as a people while serving as a call to exist in one’s power, authenticity and expression – an exercise of personal liberty, will and freedom”, she cites.
Featuring up and coming South African artists Elo and Vuyo, the colourful video to Alime was shot in Soweto, Katlehong and Braamfontein, incorporating everyday spaces with people of the streets becoming the stars of this ‘village sci-fi.’
Always hands on and hands inside her art, Jojo Abot herself produced the music video as well as choreographing, directing and styling it, giving it the authenticity that comes only from an artist so invested and inspired by a space of personal reflection and experience.
Next up? Jojo Abot will be touring Australia kicking off at the end of this month. Plans for her national South African tour are currently underway followed by a US tour in June.
Confirmed Australian & New Zealand dates are as follows:
PERTH INTERNATIONAL ARTS FESTIVAL
3 MARCH – 2018
BRUNSWICK MUSIC FESTIVAL – MELBOURNE
8 MARCH 2018
WOMADELAIDE – ADELAIDE
9-12 MARCH 2018
WOMAD NEW ZEALAND