CASA CORONA

What:

Local getaway destination series featuring 4 South African personalities conceptualized by Corona

Client Needs:

To gain brand association and relevance to the messaging of “Outside We Live Again”.

Big Idea:

CSA handled all communications across multiple lifestyle & entertainment-media platforms

Key Outlets:

The Citizen, Zkhiphani, Drinks Feed, IOL, SAfm, TransAfrica Radio, Ice Kream

RESULTS

845K

EARNED MEDIA

18.9M

POTENTIAL REACH

WHERE TO FIND US

Johannesberg

Cape Town

Los Angeles

Lagos

London

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