Free Surfer
What:
Free Surfer, a documentary from Corona Studios, stars the world’s first black pro-Big Wave champion, Cass Collier, and SA’s first black lifeguard-surfer, Khanyisa Mngqibisa. It explores themes of freedom which the ocean brings.
Project Needs:
To acquire maximum publicity for & around the launch of Corona Studios Free Surfer, featuring stars, Cass and Khanyisa, amplifying the theme of ‘the freedom of the ocean’ as a key message.
Big IdeAa:
The Ocean is Freedom
Key Outlets:
SABC News, Sunday Times Daily, IOL, Drum, 702.
RESULTS
4M
EARNED MEDIA
40
PIECES OF PR COVERAGE
64M
POTENTIONAL REACH
WHERE TO FIND US
Johannesburg
Cape Town
Los Angeles
Lagos
London
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