SA’s most iconic luxury designer, David Tlale, is set to turn the runway red when he abandons his signature affinity for black and – for the first time in his 15-year career – unveils a special, once-off collection based on the colour red, titled RED by David Tlale, at this year’s Vodacom Durban July.

With dramatic showmanship at the heart of Tlale’s inimitable design aesthetic, the collection, in partnership with Vodacom Red, will consist of 10 unique looks, each showcasing Tlale’s take on the colour.


“We are hard-wired to red. There is no other colour that is so fundamental; so fused to our primal, human itch that it stops us in our tracks. I couldn’t think of a better colour for the individual who expects more,” says David Tlale. With his legacy of lavish beauty, RED by David Tlale will, however, stay faithful to the opulent designs and enticing silhouettes that have come to define Tlale’s career and all will be revealed when the collection debuts at the Vodacom Durban July Main Stage followed by a private showcase at the Paddocks for VIP Vodacom Red guests.


In celebration of the partnership – and another first for the designer – Tlale has also designed an exclusive, high quality, limited edition RED by David Tlale clutch bag specifically for Vodacom Red. Limited to only 1000 bags, each clutch is marked (eg. 1/1000), comes in black premium leather with elegant red detailed finishing, and will be gifted to qualifying, new Vodacom Red customers throughout June and July 2018.

RED by David Tlale will serve as a reinterpretation for both the David Tlale and Vodacom Durban July brands, underpinning this, the ultimate statement of luxury and class.


Follow the hashtag #VDJ2018

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