BUDX took over a hotel in South Beach with a series of curated events and performances for the “Kings of Culture” from around the world. Influencers and trailblazers spanning diverse cultural fields that include art, music, fashion and sports will join Budweiser’s global creator community BUDX, coinciding with the SuperBowl Weekend.
Create buzz interest surrounding the Participation of South African Creative “King’s of Culture” in local media.
CSA handled all communication around the BUDX event, using SA creatives’ participation and performance to amplify brand narrative and relevance.
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