by Rob Greeff | Dec 21, 2020 | Branding, Business, Entertainment, Fashion, Lifestyle, Media Industry, Tech, Trends
TRENDS: The WIRE identifies the TOP 5 tech & social trends of 2020. Being creatures of habit, humans are never quite prepared to dramatically change their behaviour. Well, 2020 put paid to that idea and, as we were forced to experience the world from our homes...
by Rob Greeff | Nov 23, 2020 | Creatives On The Rise, Entertainment, Instagram, Lifestyle, Media Industry, New Talent, Social Media, The Wire, Trends
Kenya’s Elsa Majimbo wins 2020 E! People’s Choice Award 18 year-old Kenyan Online Star scoops E! People’s Choice Award for African Social Star Online monologues pull over 200 000 views Big Brand collabs with Rhianna’s FENTY, MAC Cosmetics and SA’s Chicken Licken...
by Rob Greeff | Nov 23, 2020 | Entertainment, Music, The Wire, Trends
“Jerusalema” Star Master KG Wins big at MTV Europe Music Awards Best African Act win for Master KG Wins against SA club kings Kabza de Small, DJ Maphorisa Burna Boy who did remix of “Jerusalema” in same category Biggest track of the year, snubbed by SAMA’s Undoubtedly...
by Rob Greeff | Jun 16, 2020 | Lifestyle, Media Industry, Music, Trends, Uncategorized
TikTok, making & promoting the hits! The Billboard Hot 100 & the new unlikely music promoter TikTok When The top 10 of the Hot 100 for this week features TikTok hits, something is happening How to have a hit TikTok style? TikTok’s role in the future...
by Rob Greeff | May 10, 2020 | Interviews, Lifestyle, Trends, Uncategorized
Lelowhatsgood? Everything Queer! LGBTQIA+ culture has sashayed its way from obscurity into the dazzling spotlight of mainstream. It’s a grouping which, through their marginalisation and discrimination, have given birth to countless references for pop culture from...
by Rob Greeff | Apr 9, 2020 | Fashion, Music, Trends
Why Sho Madjozi is so RIGHT for SA RIGHT NOW It is exhilarating to see the start of a talented artist’s career and this is what happened when South Africa embraced the arrival of its daughter, Sho Madjozi. Brimming with talent and creativity, awash with urban...